Skincare in 2025? It’s all about working with your skin, not against it. We’re loving how the focus has shifted to face oils and barrier-first routines because glowing skin starts with healthy skin. Ready to level up your skincare game? Let’s dive into what’s in (and what’s out) for the new year.

2025 Skincare INs

1. Sunscreen Over Eyelids
Yep, your eyelids age too! It’s wild how often we forget this delicate area. This year, we’re all about sunscreen over eyelids (trust us, future you will thank you). Bonus tip: Use a mineral SPF to keep things gentle and avoid irritation.

2. Vitamin F: The Forgotten Lipid
Say hello to your new skincare obsession. Vitamin F (aka essential fatty acids) is a game-changer for barrier repair, hydration, and calming inflammation. Our face oils are packed with this skin-loving lipid to give you that plump, radiant vibe.

3. Barrier-First Skincare
Gone are the days of scrubbing your skin raw. In 2025, it’s all about nurturing your barrier – because when your skin’s happy, it shows. Hydration, ceramides, and soothing oils are your new BFFs for fewer breakouts and all the glow.

4. Inner Hydration: Electrolytes > Water
We’re upgrading our hydration game. Water? Great. But electrolyte-infused hydration? Next level. Electrolytes help your skin hold onto moisture better, keeping you glowing from the inside out. Don’t forget to add trace minerals to your routine!

5. Layering Oils Over Damp Skin
Here’s a simple trick: Apply your face oil over damp skin to lock in hydration. This can boost moisture retention by 30% – because why waste all that hard work? Lightweight oils during the day = glow without the grease.

6. Skin Cycling with Oils
Active ingredients are amazing, but they can be intense. Enter: skin cycling. Rotate between oils and your favorite actives to keep irritation at bay and your barrier strong. It’s skincare that works with your skin, not against it.

2025 Skincare OUTs

1. Over-Cleansing
Newsflash: Your skin doesn’t need to be squeaky clean 24/7. Over-cleansing strips your natural oils and can leave your barrier feeling attacked. Nighttime cleanse? Yes. Morning cleanse? Maybe just a splash of water. Your skin will love you for it.

2. Harsh Toners
If your toner stings, it’s time to break up. 2025 is about hydrating mists and balancing toners that prep and nourish, not punish. Your skin wants hydration, not drama.

3. Neglecting Your Neck
PSA: Your neck is part of your face! SPF on your neck and chest is non-negotiable if you’re serious about preventing wrinkles and sunspots. Let’s not forget the décolletage.

4. Sleeping in Masks Every Night
We love a good overnight mask, but nightly use can clog pores and suffocate skin. Twice a week is your sweet spot. Quality over quantity, always.

5. Coconut Oil on the Face
We love coconut oil for the body, but for your face? It’s a hard no – unless clogged pores are the goal (hint: they’re not). Opt for lighter, non-comedogenic oils like squalane or rosehip to keep things smooth and breakout-free.

Why Face Oils Are the Future of Skincare

Face oils are here to stay, and spoiler alert – they’re not just for dry skin. Oily skin? Sensitive skin? There’s an oil for you. The secret is choosing lightweight, fast-absorbing formulas that work with your skin, not against it.

At MÉRV Skincare, we blend face oils rich in Vitamin F, omegas, and antioxidants to bring out your skin’s best self. Whether you’re new to oils or a total pro, 2025 is the year to get glowing.

Ready to level up your skincare routine? Explore our collection of lightweight, nutrient-packed face oils and see the magic for yourself.*